Costumer Data Intelligence
Get differential information for optimal management of your resources
We collect the data, integrate it and adapt the resulting information to each specific case with great flexibility.
We offer a key tool that exponentially multiplies the possibilities of analysis to achieve optimal decision-making and resource management.
Measurement of traffic and influx of people
- The imotion system offers a reliability of 95% while traditional systems stay at 60-70%
- Separate identification of inputs and outputs.
- Individual measurement before group entries.
- Secure the entry path by not accounting for incomplete entries.
Know the age of customers or users who interact with your business in a non-intrusive and transparent way.
Hourly, daily, weekly, monthly or annual evolution of the influx of people through different spaces or points of sale and, in turn, segmented by age ranges.
We cross the data
Average evolution of the affluence segmented by gender and age range
Identification of wallets
The system recognizes and adds the groups that form a “purse” or purchase unit, identifying and processing accesses of grouped people, such as couples, family groups with children, etc.
Retail store traffic
Market hall traffic
Traffic on public transport turnstile
Connect the funnel of visits and sales online and offline segmented by customer profile
- Perform the sales funnel by demographic profile: How many people from each profile visit the web, how many come to my store, how much buy, etc.
- Build indicators and KPI’s by customer profile.
Data consumption through API or BI system
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Main benefits of our system
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